solutions for when you're on the edge

cliffside|content
cliffside|content

Expert communications solutions 

for mission-driven nonprofit 

and early stage startup CEOs 

ready to take the leap

Ready to leap?

solutions for when you're on the edge

Expert communications solutions 

for mission-driven nonprofit 

and early stage startup CEOs 

ready to take the leap

Ready to leap?

solutions for when you're on the edge

Why Choose|Cliffside?

My name is Stacy Smith and for over 15 years I’ve provided corporate communications expertise and advice to CEOs and C-suite execs in Europe, the Middle East, and the US on building communications programs and teams from the ground up, and implementing effective and engaging communications strategies and plans aligned with the company’s vision and mission.


I now work in a fractional capacity to help CEOs and other leaders of mission-driven organizations, particularly small nonprofits and early stage startups, understand their target audience and create compelling brand narratives to engage at the right time and through the right channels.

 

If you’re an organizational leader standing on the edge, wondering how to find and connect with the people who need your product or services, I will help you create and implement the right communications strategy and plan – and give you the right words – to take the leap that moves your company forward. 

Connect with me

Welcome to|the Edge

My|Goal

To support mission-driven leaders in crafting compelling communications. I will help you develop the right strategies to engage and inspire your target audience.

Listening|Learning

Every organization is unique so I take the right amount of time to learn who you are and what you do to ensure you receive customized communications expertise and solutions that align with your mission, vision, and goals.

No Cut-and-Paste|Solutions

With a deep understanding of who you are and what you want to achieve, I will provide you with tailored communications strategies to ensure that your message resonates with your target audience and drives engagement.

Global|Local

Understanding your audience is crucial for effective communications. After living and working in several countries, I understand the desire to speak to a global audience and the need to connect with the folks at home. I'll help you identify and connect with your audiences through targeted messaging and outreach strategies.

Small|Mighty

You don't need a massive team to have a massive voice. I'll help you develop communications strategies that meet your specific needs and help you stand out in a crowded market.

Let's talk

Strategically Planned|Solutions

Image of two feet standing on the edge of a cliff

Strategic Communications|Plans

Insights and tools to help you identify and engage your target audience with compelling messages that speak directly to their interests and needs. 

Internal Process|Review

Expert guidance, specifically tailored for your company, to help you navigate the complexities of communications, address and resolve internal roadblocks, and implement processes that drive your company forward.

Stakeholder|Engagement

Strategies and insights that help you effectively engage donors, investors, board members, and other key stakeholders with messaging that highlights the importance of their support and encourages their ongoing involvement.

Crisis and Change|Management

The right commentary and strategies for reporting your company's impact, especially in crisis situations or when significant changes occur, ensuring your stakeholders are informed and engaged.

Internal and External|Communications

Compelling narratives that attract funders, investors, donors, and the media, showcasing your value proposition and business potential.  

Let's find your solution

My|Services

A person standing on the edge of a cliff and looking over the cliff

Survey the Cliff| Strategic Review and Advisory Plan

Who is it for?

When you're not quite ready to move forward but you want to know where you stand so you can make plans for the future.

How long?

2 weeks

Outcome?

  • A detailed written analysis of your current status and challenges
  • An advisory plan with strategic next steps
  • A list of decisions to make now to set yourself up for success when you're ready to take the next step

Let's look at your cliff
Several people standing on the edge of a cliff

Step to the Edge| Operational Adjustments

Who is it for?

When you're facing internal roadblocks that inhibit progress and you want to resolve them before moving forward.

How long?

6 - 8 weeks

Outcome?

Building from a strategic analysis of your current status and challenges, I will:

  • Work with you and your teams to identify and resolve problem areas
  • Develop and implement effective solutions that break down and resolve operational roadblocks
  • Readjust internal processes and implement new ones to align with strategic goals and plans

Let's take the next step
A man leaping off the edge of a cliff

Dive In| Embedded Leadership

Who is it for?

When you're ready to tell your company's story and engage with your target audience.

How long?

3 - 6+ months

Outcome?

Embedded with your company, I will work directly with you and your teams to:

  • Establish targeted audiences and set communications goals
  • Fully develop and implement a tailored communications strategy with the right plans and processes for your company
  • Build your communications team or provide plans for a future team, including positions and job descriptions
  • Develop and implement your fully functioning communications practice

Let's dive in

Ready to|Leap?

Take the first step! 

Contact me to discuss your communications goals. 

cliffside|content

stacy@cliffsidecontent.com

Let's get started!

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